Bringing ‘Awesome Intelligence’ for everyone
Samsung Bangladesh has brought the future of mobile technology to the local market with the launch of the Galaxy A57 5G and Galaxy A37 5G. These highly anticipated devices are now available at the nearest authorized Samsung outlets nationwide, starting from BDT 59,299. By introducing these powerhouses, Samsung is making its signature "Awesome Intelligence" accessible to everyone while further strengthening its stronghold in the Bangladeshi market.
Samsung’s Awesome Intelligence is a suite of AI-driven features designed to bring flagship-level productivity and creativity to the Galaxy A series. Tools like Voice Transcription in the Voice Recorder app simplify revisiting meetings by transcribing speech to text, while AI Select on the Edge Panel enables quick text extraction via seamless drag-and-drop functionality. Everyday tasks are made smarter with Circle to Search with Google, which now recognizes multiple objects in a single image. Photography is also revolutionized with Object Eraser for clutter-free shots and Nightography for stunning low-light performance.
Beyond intelligence, these devices are built for durability and lasting performance. Both models feature an IP68 rating for water and dust resistance and a powerful 5,000mAh battery supporting up to two days of use.
Syed Md Badrul Arifeen, Head of Product Planning and IMC Strategy, Mobile Business, Samsung Bangladesh, remarked about the launch, “True value in a smartphone today goes far beyond the initial cost; it is defined by how effectively the device supports you every day.”
To make these innovations even more accessible, Samsung is offering No Cost EMI options for both models. The Galaxy A37 5G is available at BDT 59,299 (8/128GB) and BDT 67,799 (8/256GB), while the Galaxy A57 5G is offered at BDT 78,199 (8/256GB) and BDT 86,599 (12/256GB). Also, as a launch month offer for May '26, EBL cardholders can enjoy extended EMI of up to 12 months at 0% interest, while UCBL cardholders can receive up to BDT 4,000 cashback when opting for EMI.
