Daraz launches 6.6 mid-year shopping fest offers deals
Daraz Bangladesh is set to launch its much-anticipated 6.6 Mid-Year Shopping Fest, offering customers across the country an exciting opportunity to enjoy exceptional savings, exclusive brand offers, and rewarding shopping experiences. The campaign went live on 5 June at 8PM and will continue until 10 June 2026, bringing together some of the year's most attractive deals across a wide range of product categories.
Designed to help shoppers make the most of the mid-year season, the campaign features an extensive lineup of offers including Mega Deals and Flash Sales with discounts of up to 80%, alongside Hot Deals offering up to 70% off. Customers can also enjoy site-wide delivery discounts, Free delivery on selected products, and special discount vouchers, making online shopping more convenient and affordable across electronics, fashion, FMCG, home appliances, health & beauty, and lifestyle categories.
Adding further excitement to the campaign, Daraz is introducing a special shopping contest in partnership with Harpic, where customers will have the chance to win a Samsung 55-inch Smart TV and a Realme C100i smartphone. Running from 6 June to 15 June, the contest will reward top-performing shoppers based on campaign participation criteria, creating even more opportunities for customers to win while they shop.
To elevate the shopping experience, Daraz will also introduce Brand Rush Hour on the campaign launch day, offering exclusive brand discounts for six hours only. Throughout the campaign, shoppers can look forward to dedicated brand and category-focused events, including Walton Brand Day on 7 June and Dettol Brand Day on 8 June, featuring special offers from some of the country's most trusted brands. In addition, category-specific campaigns will run on weekdays, allowing customers to discover curated deals tailored to their everyday needs.
Continuing its commitment to affordability and convenience, Daraz will further strengthen its Everyday Low Price (EDLP) proposition through the Daraz Choice channel. Customers shopping through Daraz Choice can enjoy benefits such as Buy 3 Get Free delivery and Buy 5 Get 1 Free Gift with Free delivery, enabling greater value and savings on everyday essentials.
This year's 6.6 Mid-Year Shopping Fest is supported by a strong lineup of partners. Dettol, Unilever, and Himalaya have joined as Exclusive Platinum Partners, while Marico is participating as a Gold Sponsor. Emami and Godrej have come on board as Silver Sponsors, helping bring trusted products and attractive offers to customers throughout the campaign.
A range of payment partners has also joined the campaign to make shopping more rewarding and convenient. Customers using participating bank cards can access exclusive collectible voucher offers. Cardholders from Eastern Bank PLC, Midland Bank PLC, and Southeast Bank PLC can avail attractive discounts on qualifying transactions during the campaign period, making it even easier to maximize savings while shopping.
As the 6.6 Mid-Year Shopping Fest unfolds, Daraz Bangladesh invites customers nationwide to explore the campaign through the Daraz app and dedicated campaign page, where they can discover daily deals, exclusive brand offers, and exciting reward opportunities. Customers can also stay connected through Daraz Bangladesh's social media channels for the latest campaign updates and highlights.
